An evaluation of Salesforce benefits for startups, Salesforce pricing for startups, and things to consider when deciding how to select a CRM tool.
There are 2 distinct skill sets a company needs when using Salesforce Marketing Cloud: Application Specialists and Campaign Specialists. Understanding the type of Consultant you need is a key step in Marketing Cloud success.
After acquiring Slack to the tune of $27B+ in late 2020, it's a slightly surprising move to see Salesforce spend anything on a third-party application that simply connects Salesforce to Slack.
You need to hire dedicated Salesforce help - the next step is determining the correct hiring strategy: a Salesforce Consulting Partner, a Salesforce Freelancer, or full-time Salesforce staff.
After hiring 20,000 employees in the past year alone, reports show that Salesforce will join other Big Tech companies and slow hiring starting in May 2022.
Salesforce Partners can add a ton of value on the right project but not all projects require an entire team of Consultants. Here is why these alternatives could make more sense for your business.
An overview of several multi-billion dollar SaaS vendors built 100% on top of Salesforce.
For a growing Salesforce org, an audit should be completed on a regular basis. We discuss what you should be monitoring and why it's important for your org.
Highlighting the top Sales Intelligence apps available on the Salesforce AppExchange, specifically focused on prospect identification & data enrichment.
The biggest challenge for companies that have recently implemented Salesforce is understanding the skill sets they need to get the most out of the tool - we start with highlighting the difference between a Salesforce Consultant vs. Developer.
Venture Capital spending reached $330B in 2021, an increase of 100% from 2020. This climate created a sea of hiring competition in SaaS but a return to normal is coming.
Companies should be evaluating their Salesforce hiring strategy every step of the journey with the ultimate goal of remaining proactive in your decision making.
The number of technology applications and specializations being developed for B2B customer engagement have risen exponentially over the past few years and with it, the need for a discipline that owns the full customer lifecycle strategy.
How do you set digital transformation goals and hire the right Salesforce Professionals for your business? A quick overview to goal setting and hiring.
Salesforce Acquired Slack in December 2020 for $27.7B for a variety of reasons. We breakdown why the Slack Salesforce Acquisition is good for the CRM giant's product roadmap, helps compete with Microsoft, and more.
Tableau, now owned by Salesforce and operating as Analytics Cloud, announced a relaunch of their Partner Network to facilitate data transformations in enterprise orgs.
Salesforce looks to the HCM and ERP market for new expansion opportunity and as a necessary part of competing against Microsoft
Salesforce is partnered with TechSee, an AI/AR vendor out of Tel Aviv, to power the core Visual Remote Assistance technology in Service Cloud and Field Service
Litify is the CRM for Legal built on top of Salesforce and today, they announced an acquisition of a small e-Billing platform also built natively on top of Salesforce - LegalStratus.
10 Salesforce Partners recently acquired by others in the Salesforce Partner Community in an attempt to gain the regional footprint and key Salesforce skill sets needed to own the market.
Lightning Web Components have given Salesforce Developers more freedom in how they build applications - now, we can finally focus in improving Salesforce UX/UI too.
We regularly see consolidation and large acquisitions among Salesforce Partners but an outside player buying a high-value SFMC Specialist is surprising.